✓ If your business is staying open, publish commitment to public health and outline actions for ensuring a clean facility and healthy staff; have hand sanitizer available for customers and latex gloves available for employees.
✓ Offer digital gift cards that customers and patrons can buy now and use later.
✓ Start, maintain, and enhance business web pages, online shopping opportunities, and social media presence.
✓ Keep customers updated on new experiences or products you’ll offer when conditions improve.
✓ Develop customer membership programs, such as “subscribe and save” on delivery or pickup of coffee beans, fresh produce, etc.
✓ Develop online shopping list services. For example, many grocery stores offer grocery pickup or delivery to customers who submit shopping lists online.
✓ Offer digital services and support to virtually sell, answer questions, and provide customer service.
✓ Keep it lively! Offer trivia nights via livestream and provide virtual tours of your shop.